Bulk SMS services enable companies to send messages to large numbers of individuals instantly, making sure that their advertisements or transactional updates as well as OTPs get to the right people immediately. With the increase in the use of mobile phones SMS has emerged as one of the easiest and efficient methods of communicating. Contrary to emails that could be ignored or online advertisements that may not be able to draw the attention of your target audience the large SMS message have a greater open rate, which means that your message will be read to and even read by the intended public.