South Korea Diet Water Market Size, Share, Trends, Growth, Price

The South Korea diet water market refers to low-calorie or zero-calorie packaged drinking water, which comprises flavored water, sparkling water, and vitamin- or electrolyte-enhanced functional water. They position themselves as healthy substitutes for fizzy drinks and are responding to consumers who are seeking to hydrate without added calories. The demand for diet water is increasing fast in South Korea because of increased health consciousness, greater wish to manage weight, and changing lifestyle patterns. The working class and youth in particular have a preference for diet water varieties such as citric-flavored carbonated water or vitamin-fortified still water.